The Concept was to establish a Salon where clients could escape from their day-to-day routine while receiving quality hairdressing services. It was also essential to foster an environment that would stimulate the hairdresser's creativity. So in 1988, I opened Weegee Upstairs. I have learned that, in hairdressing, creativity and technical accuracy is not enough. A client expects quality, consistency, and personal attention to their own style. Creativity alone could sometimes just reflect a hairdresser's whim. This could be disappointing to the client if a unique and creative style, no matter how well done, doesn't suit them. A hairdresser's vision has to embrace the client's bone structure, style, concerns, and desires - this approach will result in the best hairstyle. After all, hairdressing is a service to you.